Dr. Dre is an American rapper, record producer, audio engineer, record executive and entrepreneur based out of California. The start of Dr. Dre’s career came after Suge Knight, signed Dr. Dre as his flagship artist on Death Row Records. Dr. Dre was also responsible for the production of many famous songs, and working with well known artists like Snoop Dogg and 2pac.
Jimmy Iovine is an American entrepreneur, record executive, and media proprietor best known for career in the music industry. Iovine has worked with John Lennon and Bruce Springsteen among others, and in 1990, Jimmy had co-founded ‘Interscope Records’ with other investors.
After the fall of Suge Knight, Dr. Dre formed his own label ‘Aftermath Entertainment’ under ‘Interscope’. After the release of his “Aftermath” Album in 1996, Dr. Dre was facing financial difficulties because the album wasn’t that popular among music fans. The turning point was when Jimmy Iovine suggested that Dr. Dre signs Eminem, a hip-hop artist from Detroit. The success of Eminems career came after the release of “The Slim Shady LP” in 1999 under ‘Aftermath’. Another successful album under Dre’s label was “Get Rich or Die Tryin” released in 2003 by 50 Cent.
The success of this label led to securing a business relationship between Dr. Dre and Jimmy Iovine over the years. In 2006, Dr. Dre and Jimmy Iovine launched “Beats” on the basis of solving two key problems in the music industry: the impact of piracy on music sales, and the substandard audio quality accepted by industry leaders. Dr. Dre was not happy with the fact that all the hard work put into the audio engineering process was drowned out by poorly manufactured electronics. Teaming up with an executive from ‘Interscope’ allowed the ‘Beats’ brand to be represented by famous pop icons of the time like M.I.A., Pharrell Williams, Will.I.Am and Gwen Stefani.
This is known in todays industry as influencer marketing and is a key strategy in the growth of many hallmark companies. ‘Beats’ primarily relied on the promotion and endorsements of pop and hip-hop music performers and partnered with musicians and other celebrities to appear in music videos and product placements. The use of celebrities for their advertising campaigns allowed the company to aggressively target the young adult demographic.
In 2010, HTC, a mobile phone manufacturer, purchased 50% ownership majority share in the company for $309 million dollars. The purchase was intended to allow HTC to compete with other cellphone makers by associating themselves with the ‘Beats’ audio experience. In 2012 HTC sold back 25% ownership to ‘Beats” for $150 million and by 2013 HTC had sold the remainder of their ownership for an addition $265 million.
During the re-acquisition of their stake, ‘Beats Electronics’ announced that the Carlyle Group would make a $500 million dollar investment into the company. In January of 2014, the company launched ‘Beats Music’. A subscription based music service with the capabilities of providing unlimited, uninterrupted streaming and access to tens of millions of songs.
In May 2014, Apple acquired ‘Beats Electronics’ for roughly $3 Billion dollars and merged their streaming service with Apple Music. This is a great story of how anyone with problem can change an entire industry by providing a solution. Dr. Dre and Jimmy Iovine are great examples of how to create a unique product in crowded industry. The success of their company should be recognized as a story to inspire generations on the capabilities of a great partnership.
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Sakariye Abdi Invents New System’s for Lead Generation to Help E-Com Stores
Who is Sakariye?
Sakariye Abdi is an e-com store specialist from Finland. Since the time a youthful age Sakariye learned control, exactness and to value individuals around him box his involvement with hand to hand fighting and soccer. This youthful business visionaries principle objective isn’t just to make deals and land customers, however to really fabricate long haul associations with individuals he meets en route! Sakariye has begun his online organization in 2020 toward the beginning of the pandemic with the objective to help individuals who run their online stores get the achievement and opportunity that everybody is publicizing.
Changing the game!
At 24 years old Sakariye and his group have helped 100s of e-com stores everywhere on the world to get fruitful, anyway he didn’t utilize the systematic strategies like every other person. Sakariye has helped these individuals utilizing his own frameworks and his own interesting systems. This business person simply doesn’t put stock in the orderly manners, he accepts that as the world is transforming we should change the techniques we are utilizing, since, in such a case that we utilize a similar system we will not go further we will simply remain at a similar spot.
Sakariye’s message to youthful Entrepreneurs:
At the point when we asked this business person for the Number One counsel he would provide for the youthful business people it was this: “You ought to consistently zero in on advancement over flawlessness. It is greatly improved in the event that you improve by 1% consistently, at that point in the event that you attempt to be awesome and never really push ahead”
How Clubhouse Is Innovating The Audio Experience Around The World
Clubhouse is new social network and audio communications application designed for iPhone. Right Now, it is an exclusive invite only network that is still in beta and has seen the likes of Oprah Winfrey, Grant Cardone, Gary Vaynerchuk, Chris Rock, and John Mayer just to name a few.
The app allows you to host an audio discussions that can be shared privately or an open discussion with the world. “I think Twitter is the closest analogy because you find, get to know, and follow people that you don’t know,” coder and Clubhouse user Austen Allred told Wired.
Over the summer, Twitter made headlines by launching a voice tweet feature that allowed users to record and post messages on their network. But another social media company, the rapidly growing startup Clubhouse, seeks to have the final say in the world of a voice-driven social media network.
Designed by Rohan Seth and Paul Davison and funded by venture capital firm Andreessen Horowitz, Clubhouse is a platform where users can participate in different voice rooms on a wide array of topics. The conversations are audio only, and when they are over, they are gone forever.
“I think Twitter is the closest analogy because you meet and follow people you don’t know,” coder and Clubhouse user Austen Allred told Wired. “But the audio format is amazing because you can use it in the background, it is not a permanent record, it is multidirectional.”
One of the reasons Clubhouse has quickly made headlines is that it is frequented by both big tech industry promoters and celebrities.
Clubhouse has been in beta since the beginning of this year, which means it is not yet available for public use. If it piques your interest, there seem to be spots available at the Clubhouse. In May, it had 3,500 users, down from its 10,000 total, the Wall Street Journal reported, but for now, you must be invited.
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